Category Archives: Blog Posts

Supermarket Psychology

You walk into your neighborhood supermarket looking for some daily replenishment like bread and milk- have you noticed that they are usually placed at different ends of the supermarket. This is not something randomized that everything that you need is at opposite ends, but it’s

Practical and Actionable Takeaways from Seamless Middle East 2018

After a whopping 2 day event with Over 350+ exhibitors coming together to bring you the latest trends in the market alongside conferences, demo theatres, launch pads and genuine business connections spanning around the world of payments, fintech, ecommerce and retail – we sure have

Silent selling with Visual Merchandising

Visual Merchandising is the Design of the store both inside and outside.  It is a process from concept to completion. The main role is to attract more customers and keep them engaged when they are in the store and to utilize the space optimally. It

Cross-Sell and Up-Sell to Increase Sales

Have you ever come across online shopping portals which say “frequently bought together”, “customers are also viewing” or “customers who bought this item also bought”? These strategies are called as Up-selling and cross-selling. Many companies adopt these sales strategies to increase their revenues by promoting

Dubai – The “Retail Magnet” for International Brands

Retail has been one of the fastest growing industries in Dubai for the past few years. Favourable government policy frameworks and active participation of private sector have facilitated one of the world’s most desirable retail environments in terms of investments and revenue generation. Dubai has

The Indian Retail Story

The economy of India is the sixth-largest in the world measured by nominal GDP of US$2.628 trillion and the third-largest by purchasing power parity of US$9.49 trillion. With an average GDP growth rate of approximately 7% over the last two decades, India’s economy has the

The Next Generation of E-Commerce

Online shopping has gained momentum this year and it’s not expected to slow down any time soon. According to The Census Bureau of the Department of Commerce the estimate of U.S. retail e-commerce sales for the first quarter of 2017 was $105.7 billion, an increase

Creating the Ultimate Digital Store

Stores are no more JUST stores, they are like museums!In today’s world, the traditional brick and mortar stores need some serious reinventing to meet the growing expectations of the resilient millennial customers. In-store design and user experience has become highly important for both mediocre and